Email and Newsletter Integration
Reedge allows you to customize your site to pay special attention to users that have already performed some sort of action, like signing up for a newsletter. When these users come to the site, they won’t see the newsletter signup link, since it’s no longer relevant to them. Instead, you can use that space to promote something else, such as a conference or webinar that they can attend.
Just submit the URL to monitor or order an extension to connect with your API, identify the variable and Reedge will serve the content that is most relevant to them. Users appreciate the customization and happy users convert more.
Integration Options
- URL integration (passing on variables)
- API connection for (CRM, Marketing Automation, Newletters or Banner Servers)
>> Email and Newsletter Integration with Reedge
Email / Newsletter
Variation A
Email / Newsletter
Variation B
URL
Pass on a variable or give a completely diffent URL in your email.
Reedge
Based on URL and Source, Reedge identifies the user and will insert different content that matches the email. You can choose to keep this changed content active for a certain amount of time. So when a user comes back the next day using a different URL, they still see the changed page.
Image Change
In this example we include a different image.
Content Management System
Nothing changes in CMS. You don’t need to add new landing pages.
Website
Changes match email campaign and increases conversion.
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