Conversion Optimization

The main objective of Reedge is to help our clients optomize their websites and increase conversions, this is called conversion optimization. Conversion optimization is focusing effort in increasing the conversion rate of a website. This conversion rate is the visitors that hit the goal divided by the total amount of visitors. This goal can be the newsletter sign-ups or product sales and for example 22 sales on 2200 visitors will make a 1% conversion rate.

By closely “managing the funnel,” as it’s called, website operators can make sure their users are finding what they are looking for, which leads to more transactions and more revenue. Converion optimization will focus on individual steps and how you can increase the percentage of visitors going through the next step. So easy funnel step can be the focus for a conversion optimization project or experiment.

All Reedge clients, no matter the size, have access to the same suite of tools specially designed to maximize the return of every site visit. This optimization will increase the conversion and the most important metric: the conversion rate.

Reedge clients get easy-to-use software and live support services around the clock in support of their conversion optimization efforts.